Need a Job?

While things get harder for so many people, still Beachbody coaches are thriving.

Today's headlines are telling: Chrysler Cuts 25% of White Collar Jobs, Goldman Sachs cutting 10% of workforce, Yahoo firing 1,500 workers.

How deep will job cuts get? We hit 6% unemployment in September. In the downturn of 1973 we got up to 9%. Total employment in the U.S. is about 144 million people. That means if unemployment rise another 3%, another 4.3 million people could be out of work. Brutal.

With the financial meltdown and layoffs/unemployment, people are saving money, and they need to find ways to make money.

Beachbody and its coaches are in the perfect position to help people who are currently spending an average $741 per year on dues (before parking, gas, clothes, trainer, etc.) That $18B gym club business is antiquated. Everyday someone signs up to be a Beachbody coach, it's as if they created their own health club in their family room for less than $200. That's the future, and the future is here.

Between our infomercial sales, $90MM in advertising, and 13,000+ distributors, how many people can we get to replace their gym dues with a solution to get results like the NFL cheerleader (below) got with P90X? And how many more people who never set foot in a gym will get started with programs that make it easy, like Slim in 6, Yoga Booty Ballet, or or Ten Minute Trainer?

Get the word out. Every time Beachbody airs a commercial we generate thousands of customers. But hundreds of thousands more see the ads and become prospective customers. That's opportunity for income for you and everyone you know. You get the word out to people you know and people buy from you. It's a home based business where we do the advertising, you just make sure people know you're a distributor. Every 40 sales of P90X makes you over $1,000 in commissions, not including bonuses, and saves your customers hundreds of dollars a year in gym dues.

Sign up today, and use the tools in the coach-back-office to email everyone you know that if they want to lose weight, you can get them solutions like P90X for 10% less money if they join the club, and even less if they become a coach (25% off).

Beachbody saves people money, makes people money, and gets you better results for less money and in less time than the gym. No boss. No employees. Set your own hours. What are you waiting for?

Congratulations to Mr. One Millionth

Beachbody complaints about doing weekend workouts quiet down when there's cash and prizes at stake... Anyone who logs there workout into our online SuperGym can win, every day, even the weekend. But last weekend was special when we saw a larger than normal crowd signing in to workout in the WOWY SuperGym as we led up to the one millionth WOWY workout of the year.

Congratulations to Bill Cowan, Diamond coach and the lucky one millionth workout in WOWY in 2008! For signing into the WOWY SuperGym on Sunday 9/13 an knocking out a quick round of abs with Ten Minute Trainer, Bill won $1,000, and his coach Judy Zavislak won $500!

Bill also won an autographed DVD from his favorite trainer, a 90-day supply of the Results Pack, a signed certificate from me, and a whole bunch of fame and applause from around the internet.

Congratulations Bill. Keep pushing play, and thank you for helping us motivate as many people as possible to join the Beachbody Revolution!

Manic Monday and Super Tuesday

Wow! Once again I am blown away at the energy and passion of our coaches. I feel like I am sitting on a powder keg watching the fuse burn away as it approaches the barrel and this baby is about to explode! "5...4...3...2..."

"Everybody Gets One" kicked off with calls all day Monday and most of Tuesday.
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We got started a little after 8AM when Milan Jensen brought in Marvin, who used to love fitness, fell off, and then five years ago decided to get back into shape with kickboxing and martial arts. He started coaching people, became and instructor, and then found P90X. Marvin is helping celebrities and the regular Joe alike, considering now making fitness and health his life’s work as a coach.

Richard Dafter brought along super star Mike Bent and his fiancee Ronda, and Brian. We talked about how great this opportunity is for students. Richard, a single father, loves how this is a great opportunity to give him flexibility to earn an income and still spend time with his young kids.

Dee McClanton is determined to help motivate people as she is on her way to both losing over 120 lbs and making the coach opportunity her way to build the family income. She knows her “why” and is determined to make this healthy business a success!

Tammie Fitzgerald and Clarissa (missmac) had a great call where we talked about the importance of not “selling” but instead finding out what a person wants to achieve. Selling “fitness and healthy eating” is an uphill battle. But when you simply talk to people about what they want to achieve, there is a way to get them to WANT to participate. It's not about the product or the program, it's about having a life you love to live!

Anne Anderson and I talked about motivation. The tough part of being a coach is being misunderstood, where some people just don’t get the vision. That’s when we discussed how when you transform your body, everyone around you wants to know how you did it. When they find out it was with a fitness and eating plan that cost less than $200, they’ll want to do it to. If that results in sales, don’t you deserve your share of the income? We think you do, and that’s we launched this network; to give the people who do the hard work of pursuing fitness and health the reward for inspiring others.

Steve Thorson is fired up about the program, and brought John, a “Chicago” fan from Virginia Beach on the line to get a bunch on board during the “Everybody Gets One Week.” These guys are getting out there to spread the word, and getting themselves in position to make big things happen when the concept of the Beachbody Revolution reaches its tipping point. Beachbody customer complaints about fitness disappear when people see the kind of results they can get with these programs in a matter of weeks and for less than the price of a couple personal training sessions.

Kristy McLean is all about turning her $10,000 prize into a groundswell of enthusiasm for results and opportunity. She gets it that success sells, and whenever one of her contacts buys a Beachbody program, she knows that will inspire tens if not hundreds more to do what it takes to enjoy an energetic and healthy life.

Mary is a new coach in Georgia under powerhouses Linda and Vince. Mary is already ready to “get one” this week, which I appreciate so much! And since the southeast of the US needs this program the most statistically, coaches like Mary will be key to turning things around. No one said it would be easy, but when it happens, it’s going to be big!

Mike Bent, Wayne brought on four prospects Melissa, Whitney, and Robert and John. They simply get it. These are busy people, who like the idea of helping people. I love that. These are the kind of people who will continue the solid foundation of “people helping people” that launched the Beachbody coach network.

Suzy Stauffer brought YMCA trainer Johnny to a call. Here’s a guy who is already helping people get fit and healthy, and now he has the chance of turning it into a real cash-flow generator by scaling his business into something that doesn’t limit his income by the hours he works. Instead, his income is only limited by the people he helps.

Sharon Walker in Austin is working on bringing the owner of a country club in Austin that has a huge fitness program into the fold. They are looking at incorporating what we do into their club to expand their influence outside of their geographic audience and giving their internal trainers an additional source of revenue.

Jared Keo called to get questions answered. In week 10 of P90X, he’s getting noticed by personal trainers who are learning from him that it’s less productive counting reps for a few clients a day than it is to help hundreds of customers by motivating them to use proven Beachbody programs that work in the comfort of your own home!

Chris was invited to the call by Howard Garcia. Timing matters to Chris, but he is determined to get to the top of the compensation plan if he gets involved. Both these guys see how marketing a product that helps people like fitness and portion control can have a dramatic, if not game-changing potential (and the customer-lead program doesn’t hurt in the process!)

Kim Hopkins has been in network marketing, and been hesitant to talk about this opportunity with friends and family. She got fired up along with her friend Della, both nurses, who now see that for the first time, they can get compensated based on how many people they help a week, versus how many hours they worked.

A solid contingent from Las Vegas got on the phone both the remember the great work Tom Harper did for Team Beachbody, and to look for ways to recapture their enthusiasm. One thing I know is, Tom was about going for it with absolute enthusiasm to help people and make things happen. I could sense that Denise, Paula, Larry and Juan have what it takes to get friends, and friends of friends to tap into this healthy lifestyle. Now is the time. You have incredible potential to help so many people and enjoy the rewards of an incredible organizational position as we battle our way to the tipping point. Don’t squander this guys, Tom would expect more from everyone – so now is the time to ramp it up!

Annie and Carrie braved the traffic in Orange County over the weekend, and came back for more today. Sounds like they get the importance of momentum, and they’ve got what it takes to take their passion for fitness and spread the word.

Kim Haru was wondering about advice for new coaches. She’s a nutrition major in a perfect position to get incredible results with P90X, and inspire all those students who want to have a body to show off at Spring Break that she’s got the answer.

MySpace friends Elizabeth and Carrie called to find out how to get their coaches pumped up. We discovered together that the LAST thing we need to do is pump people up. Getting excited about being successful is like a Vegas wedding – the commitment fades with the excitement. REAL commitment comes with deciding you want to achieve something, and directing your energy at achieving it. We are all busy. If you want to be successful in fitness or in earning an income, you need to "get unbusy" with the stuff that is not moving you toward your goal, and commit to action that will absolutely lead you toward your goal, inch by inch, day by day.

Yvette and Christine a new coach got on the phone to ask what steps a new coach should go through to get off on the right fit. I gave the same answer to them I gave to Meredith Gelfand and then Kri’stina Kyle: Instead of handing out cards and talking just about your results, you need to find out what your prospect wants to achieve, and discuss whether Beachbody and/or being a coach might be the answer to get it. Ask questions, and you will hear how you can help people. There’s no convincing necessary, just real caring and problem solving!

Also, there was a question about whether this business is a pyramid scam. That one always makes me laugh because we couldn’t be further from it. When you work your butt off for 90 days to get results and those results inspire people around you to buy the program, does Beachbody deserve to keep all the money or do you deserve a reward for being the inspiration in the first place? And if that friend you inspired becomes a coach and starts selling tons of product because they got great results, does Beachbody deserve to keep all the money for that effort, or do you deserve a share of the revenue since you brought your friend in first? I think if we kept all the money for your effort, THAT would be the scam. This is people helping people get healthy, and that’s the most productive and fair business model I have ever heard of.

Anne Dovel sent Ron to get some inside tips on signing people up, and it looks good that he’ll sign up some coaches from the local school district.

Leo is a Turbokick instructor and called because he was encountering a road block.

Richard Dafter invited coach Bernie Smith to a call, who told me how he knows tons of doctors, which led to the description of how Kathy Smith’s “Project: You for type 2” diabetics is the perfect product for the medical community to treat diabetes beyond medication. If I were a coach I would be speaking to as many doctors and nurses as possible!

Randy Watson is part of the Fitzgerald-Dovel juggernaut, and has turned up the heat this last month, signing up almost 20 coaches in the last two weeks – that’s in a town of just 13,000! His secret: Just reach out to people and help them solve their problems. This guy is so on board that he is giving a box of peanut butter bars to any of his coaches who sign up a coach during Everybody Gets one Week! Love that teamwork Randy!

Rachel, Matt and Laran, asked how to be a coach, and then Michelle Moy and prospective coach Sherri asked what being a coach means. I think it’s a three stepped responsibility: You help people be accountable to their goal to get healthy and fit; be compassionate if they struggle and help them get back on track; and if they need extra motivation to succeed, show them how the financial incentive of being a coach can help keep anyone on track to stay interested in getting results with the Beachbody programs.

Those were all the Monday calls. Tuesday started at 9AM, and talk about going for it -- Judy Rangel brought Rochelle Guriba to the phone while she was sitting in the dentist chair! That fit right into my premise that at one time in our history, using a tooth brush every day was a new concept. Now every body brushes (I hope). Same thing now for exercise; It may be a completely new concept to most of the US, but my goal is that within the next couple years we’ll change all that, so the people who don’t work out are the rarity.

Next were P90X graduate Michael, new coach Cass, Perry, Joel (May 2007 success story), and MMA fighter Brad who is training over 60 clients. Brad offered his clients the option of working out with DVD program at home and the option of building an income from it. This group is going places!

Beachbody standout Maria Nevarez is back on track with her own Play, Shake and Share program, and using the bulk emailer tool to get things started with customers who may have given up. And while she dislikes pushing people (who doesn't?), she's another coach who can see a huge opportunity with trainers struggling in her area who would like an additional source of income.

Jeff Dostal and Van Coker like the fact that they can get in better shape, make some money, and not have to buy a lot of inventory. Van wants to have his energy back and enjoy his grand kids. With our annual advertising budget, we’re out there spreading the message, and the coach's job is to talk it up. Jeff told me a story of a guy who runs 3 miles a day who was a convert to the Ten Minute Trainer after just one workout!

Kelly Ryan and Ali called from Bakersfield. They both have friends who would be interested in the kinds of results that Kelly and her husband have gotten. She continues to inspire everyone around her, and I think Ali will be the next to inspire many people if she signs up to be a coach!

Mike Beinlich, Rick Haggard and Bob Raypole from Florida got on the phone to get some input on how to maximize the business. Rick has lost over 40 lbs with our programs and is a walking billboard for the potential of these programs, and Bob is an experienced network marketing looking for an opportunity which is a solid long term bet. I know he found it in the Beachbody Revolution!

Joseph Petri brought Heidi in as a prospect from upstate NY, a college professor who is going to continue to build on the powerhouse that is starting to bubble in the Rochester area.

And the last call of the morning was Lisa MacAnespie-Tucker, part of a new coach in a leg that is picking up momentum. She is a former gymnast who wants to coach at the same time that she works on her own transformation. That’s the best time to be a coach I think, because she’ll have all the more accountability to herself if she is also helping others stay consistent. She has the same motivation to enlist people she’s supporting to become coaches – as everyone who has some accountability to someone else has a better chance of success. That’s a success link, and that’s the power of this network!

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The bottom line is: Thank you all for helping us get the word out. When you talk to people about this opportunity, ask them what they want to achieve. Explore with them how being a coach can help them achieve their success. And know that this business model is a real service to people, rewarding them for their hard work and inspiration by paying them when their results create demand for Beachbody programs.

The Beachbody Revolution is here. The momentum is exciting. And it’s only happening thanks to your hard work and care for getting people healthy and fit. I'm getting my signing pen ready to sign those certificates of achievement for coaches who signed up someone this week. Everybody Gets One that gets one!

Play, Shake and Share

If you want to get healthy, lose weight, and build a business for yourself without having to invest a lot of money, read this post.

At least one email a day hits my inbox from someone with a new concept for recruiting new people into the Beachbody Revolution. New advertising campaign ideas, institutional opportunities, and even acquisition concepts. Every idea has merit, but none are as powerful as the powerful force driving this outreach: People talking directly to people they know in order to get them started on the sure-fire solution; Exercise, good nutrition, and peer support.

This is the best of what network marketing can be, where people talk to people with the intent to help them succeed, and in turn help others do the same. High volume, high touch. Incredible results.

That's what we're doing. And for those that stay focused on building a business based on that, the opportunity is proving especially compelling.

Babak Azad is one of our VP's at the company, and he sent me an email over the weekend reminding me how, when every other infomercial company was selling "easy", Beachbody broke the mold by telling it how it is: Losing weight takes work. He compared that message to the opportunity we and our coaches have not to look for the easy way out, but to instead celebrate that if you want to build an opportunity as a coach, you need to work the program and talk to people. Just like health, when it comes to building an income stream, there is no magic pill, and no free ride.

Hard work pays off. It doesn't have to be complex. (In fact complexity is a sure way to frustrate your efforts). It has been my experience that the people who keep it simple and simply "share their success" are the ones who see the reward, both in body transformation and life transformation.

That's why I am focusing so much of my attention promoting the concept of Play, Shake & Share, where you get results, and your journey serves as a role model to inspire people around you.

Play -- Exercise at least 20 times every 30 days

Shake -- Drink a meal replacement shake like Shakeology everyday and improve your overall nutrition.

Share -- Work at building your Beachbody business by sharing it with people. Listen and learn what stands in the way of people getting results. Help them see how Play, Shake & Share can help them succeed. (That builds your business, and keeps your eye on the ball of your own body-transformation... not so easy to dig a fist into a bag of M&M's when I'm representing that this program works.)

For me, the "Play" aspect has been a couple Ten Minute Trainer's a day and an hour walk with my baby son in the Bjorn. I drink a shake a day. For the last few months, I switched from our Beachbody Meal Replacement in order to be the primary guinea pig for our new uber-shake in development called "Shakeology". A year ago I asked our nutrition development team to formulate something that would help me get the nutrition I am missing (I cannot stand vegetables. Truly. I am like a five year old. Don't know why, just can't stomach them). So Shakeology was formulated to give me a whole food source of what I was missing and just plain give me a burst of healthy stuff in at least one meal a day. While some people will spend over $6 on a Jamba Juice or a frozen Frappa-cappuccino thing at Starbucks, I wanted a shake that I could truly consider my healthiest meal of the day even if it cost me $12 a serving. And what they came up with is remarkable. I personally believe it is why I haven't gotten sick through the last 30 days of intense newborn-sleep-deprivation. I'm "regular" like sunrise, my calorie intake is steady, and everything about my health is better. The days I don't drink Shakeology, I miss it. We're launching the clinical study/test group in a few weeks, and expect to bring the product to market in early fall.

Funny aside on Shakeology; One of the main contributors to helping create that formulation was my wife, Isabelle. She has spent her career providing nutrition, fitness, and training advice to professional athletes, big time executives, and even rock stars who need to detox when they come off the road. She's the most voracious information junkie I've ever witnessed, and highly skeptical of anything "new" unless it is based on decades or even centuries of use. (Ironic that she married me, a guy who thinks pizza is a food group) She's so disciplined about nutrition that she recently called EVERY health food store and manufacturer of baby-formula she could find on the internet to find one with no preservatives or so-called "bad stuff" to help her supplement breast milk. This went on for days, asking stock boys to read ingredient labels to her over the phone. She couldn't find any one that she liked 100%. One day we needed to supplement baby-Danny (he's a heavy drinker) with a formula, so we used the best one she found. Well, you'd think I was making him an arsenic martini. So the fact that she not only put her stamp of approval on Shakeology, but actually makes my shake for me on the weekend means this stuff is top shelf healthy.

I push play, I take my shake, and I talk to people all day long to share this opportunity.

The bottom line to all this is, if you want results, the tools are there. It's time to work for it. Work the program. You want to be lean this summer, you need to put a DVD into the machine and mash that play button 20 times every 30 days. You need to eat right. That means no skipping breakfast, and no eating too late in the day. Intake calories steadily throughout the day. A shake is great way to do that without a lot of math. And if you want to give yourself a fighting chance to stick with it this time; Share it. Surround yourself with people doing the same thing. Ignite them to get healthy! And they will keep you on track.

My goal is that Beachbody and its coaches reverse this trend of obesity, and get people to make health a priority. (That includes me.) I am convinced this is how we're going to do it. I need people around me who will support that goal with hard work and courage.

I've said I want to sign up a million coaches... I need to clarify that: The goal is not just to sign-up a million coaches -- but to get a million coaches who will help get a hundred or more people healthy -- that's over 100 million people who will find the answer and feel better. THAT'S SUCCESS.

And in the world of government health insurance initiatives, corporate wellness programs, fitness gimmicks and pharmaceuticals, all which are grasping at a magic mass-solution, who would imagine that the basic concept of combining Exercise, Good Nutrition, and Peer Support would be the answer? I would.

Play, Shake & Share.

It's going to take passion to get that message out there. It's going to take patience. And it's going to take work. If you're willing to do the work, I want you on the team. You'll get healthy. And You'll get others healthy. And we'll share the rewards.

Ten Minute Trainer... Going Up!

If time is money, the Ten Minute Trainer program could be the best value in fitness. The synergy of "Super Stacking" is amazing, and anything that gets me results AND saves me time is worth its weight in gold!

You’re about to see proof of that all over TV as the Ten Minute Trainer goes into a full national rollout in the coming weeks. Not only will viewers continue to see Tony’s P90X infomercial for the hardcore intense folks, but for the working moms and busy people with no time, Ten Minute Trainer will begin airing on every major TV network and station. One trainer – two hit products on TV at once - Unprecedented!

The TV price of two payments of $39.95 is a great price with bands and cardio attachments included and all the bonuses – especially based on the demand we’ve seen for this program. Of course members of Team Beachbody save 10% and Coaches save 25%!

Look for the Ten Minute Trainer show on TV to see what's possible with Tony's Super Stacking training concept, and if you want to give these workouts a try, you'll find out how easy it is to stay consistent doing a couple routines a day. You will be impressed, and you will appreciate the extra time you have when you’re done!

Get In The Corner

Tony's corner inside the Million Dollar Body Club now has a new look and "extreme" feel, fitting the demand from our P90X customers.

You can still submit questions directly to the man by clicking on "Tony's Mailbag", see his live chat schedule (Monday the 19th by the way - 5PM PT), access his personal blog, and of course, access his video trainer tips.

The demand for this corner will take on a whole new dimension when we launch his two new products coming out: P90X+ and his wildly efficient Ten Minute Trainer programs, a program which I predict is going to single-handedly get more people fit than if Jack Lalanne and the Energizer Bunny had a love child.

Check out the new corner, and give the Tonester a shout out!